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Overview

Digital strategy

to turn online visitors

into customers

S → 001

A mindset to CONVERSIONs

Staying visible online even when customers are not ready to buy, increases the chances of being on top of the list when they are.

We use insights from your business, research and data to develop strategies that can be actioned quickly and are run with a continuous optimisation program to ensure improvements increase.

Our recent strategic DigiTAL work
Our process

We follow a simple process that incorporates many elements that are vital to a successful outcome for your online presence.

This process can be conducted on a small scale with a few digital ideas, or serve as the foundation for multi-programme strategy.

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Discover1/5
Before we begin our journey together we need to understand where you are coming from and where you want to go. We get to know you, your business and your customers so that we can challenge assumptions and uncover insights to get to the core of your businesses unique needs and desires.
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Map2/5
We can now define our destination and develop a clear map on getting there. Applying our creative thinking, we craft a clear strategy that differentiates your business and meet your objectives.
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Co-Create3/5
Together, we explore creative concepts that bring our strategy, web designs and marketing to life, developing a unique and  visual identity that will transform your brand.
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Orchestrate4/5
With our brand identity in place, we work with our own creatives to shape the best team for your project to create outcomes that move people.
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Grow5/5
A look back at the journey we’ve taken together, this stage allows us to review our performance, address key learnings and identify opportunities where we can create greater impact and amplify your brand to meet your strategic objectives.

How can a digital strategy help?

Brands with clear digital plans and strong execution grow faster. We create a well-defined digital strategy to reach your business goals
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Improve search engine results1/5
See a rapid increase in your search engine rankings with tried and tested Search Engine Optimisation (SEO) methods, such as link building and regular content marketing and publishing.
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Build Brand Recognition and Loyal Customers2/5
Use content marketing to establish your brand as industry experts, reward your existing audience and reach new potential customers.
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Increase Inbound Traffic and Conversion Rate3/5
Increase organic search rankings with SEO and content marketing. Drive targeted paid traffic with Pay Per Click (PPC) campaigns. Increase conversions with well designed landing pages.
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Create Quality Content4/5
Quality content establishes your business as an authority in your industry, this results in increasing search engine rankings and the number of organic visits to your website. The great thing about well written content is that it continues to drive traffic long after it has been published.
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Overall Pricing5/5
Each digital strategy is tailored to your specific business, so the cost may vary. We offer all in one website solutions and slice digital strategies into a few significant milestones. This streamlines the process and spread the cost over time for you.

Let's build something great together

If you have a project in mind let's schedule a strategic website session that focuses on your business and its' digital opportunities

Caria Watt
Digital Strategy & Web Design
hello@cariawatt.com

Let's talk.

hello@cariawatt.com